Case study on improving our software solution’s market positioning with Researcher
About Microsoft Copilot and Researcher
Microsoft Copilot is an AI-driven assistant designed to help users with a wide range of tasks, from writing documents to analyzing data. One of the most powerful features of Copilot is the researcher function, which enables users to quickly find and process relevant information.
The researcher functions in Copilot are designed to help users gather and analyze information. Here are some of the key features:
- Automatic Information Gathering: Copilot can automatically collect relevant information from various sources, saving users time and allowing them to focus on more important tasks.
- Advanced Analysis: Using AI, Copilot can analyze complex data and provide insights that would otherwise be difficult to obtain.
- Integration with Other Tools: Copilot can seamlessly integrate with other tools and platforms, making it a versatile addition to any workflow.
Use case: uWebChat
At Universal.Cloud, we used our own product, uWebChat, as a business case to demonstrate the power of the researcher functions in Copilot. uWebChat is an advanced chat solution that helps businesses communicate effectively with their customers through web chat. Universal aims to reach a top 10 market share in the UK and USA in live chat solutions and asked Researcher how to reach that goal. Here’s how we utilized the Copilot Researcher agent.

Market Research
Competitive Analysis


Content Creation
Full research report in only 7 minutes
The researcher functions of Microsoft Copilot offer a powerful way to gather and analyze information, enabling companies like Universal.Cloud to make better strategic decisions and develop high-quality products like uWebChat. By utilizing these advanced AI tools, businesses can significantly improve their efficiency and productivity.
Strategic decision making
The competitive analysis enabled us to make informed strategic decisions, positioning uWebChat more effectively in the market.